Business owners know better than anyone that 2020 was an unprecedented year, full of challenges and obstacles.
While the COVID-19 pandemic resulted in lockdowns and store closures, consumers sought safer ways to shop.
This year, in 2021, non-essential businesses are slowly readjusting to some of the temporary and permanent changes of the pandemic.
And if you’re in the business space, you’ll want to stay on top of trends.
We explore some of these and why you need a card machine in 2021.
Card payments are on the rise
Based on advice by leading international organisations, cash was no longer deemed a safe payment method.
While it’s a well-known fact that cash is not hygienic in general, the pandemic changed consumer habits dramatically.
In the UK, for example, card payments increased by a whopping 75% with a decline in cash withdrawals by over one third.
What’s more is that consumers from all demographic groups made this shift – including those in the older age groups, as they sought safety, hygiene and convenience.
As a final note, it’s been predicted that this is a spending habit that will outlive the pandemic.
Contactless is king
According to Barclaycard, from 1 April 2020 all face-to-face transactions were contactless.
This also prompted many governments and financial institutions to up the contactless spending limit, making it easier for consumers.
Needless to say, this is another trend that’s likely to continue into this year and the near future at the very least.
Why you need a card machine in 2021
Given what was said about card and contactless payments above, it’s certain that your business needs a card machine in order to process transactions and not lose out on any sales.
Below, we take a look at some of the different types of card machines you can invest in for your business to flourish.
Types of card machines
While there are many types of card machines available on the market, we’ll focus on the four main types here.
Mobile POS machines
Mobile POS devices are exactly what the name implies – mobile.
This means you can carry them with you wherever you go, alternatively, you can simply place them on your countertop, ready to make the next sale.
ePOS systems are another set of POS devices.
They are physically larger than traditional POS machines and work with apps like cash register apps to help you keep on top of your finances better.
Unattended devices are typically used in an integration scenario such as drive-thrus, parking and ticketing hotspots, vending machines and others.
They do not require an operator to take the payment and the customer is in charge of the payment process.
Another very popular payment method is the so-called softPOS solution, which turns your Android phone into a POS terminal.
That’s right. These days, you don’t even need a POS device to accept payments.
You can simply use your phone and the downloaded app to do so.
2020 was challenging and this trend is continuing into 2021.
With changes in consumer habits, it would be a good idea if you prepared your business to fall in line with these trends, and to ensure your business continues to grow in challenging times.
Investing in a card machine, or better yet, a softPOS solution is the ultimate answer to your needs.